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AO1 Deindividuation
The
deindividuation explanation states that people normally refrain from acting in
an aggressive and antisocial manner, in part because they are easily
identifiable and because they belong to societies that have strong norms
against such behaviour. In a situation, which has crowds, restraints on
aggressive behaviour may become relaxed. According to Zimbardo being part of a
large crowd can diminish awareness of individuality because individuals are
faceless and anonymous. There is less
fear of a retribution and a diluted sense of guilt.
AO2
This
theory is validated by the work of Zimbardo in his Stanford Prison experiment.
In this experiment, healthy students were recruited to play either guards or
prisoners. The guards donned uniforms including reflective sunglasses that
prevented prisoners from making direct eye contact, thus providing the guards
with anonymity. Prisoners wore a smock and stockings over their hair, hence
removing any sign of individuality. During the study, participants did not
address each other by name, instead referring to prisoners as number X and
guards as Mr Correctional Officer. Zimbardo found that both guard and prisoner
“uniforms” increased the anonymity of the participants, along with the thought
that they were not being watched. These factors contributed to their
deindividuation and escalation of aggressive behaviour.
There
is empirical research support from a cross cultural study. Watson conducted a
cross cultural study looking at 23 different societies that changed their
appearance significantly before going to war and how they treated their
victims. What they found was of the 13 societies that killed tortured and
mutilated their victims, all but on society changed their appearance by using
war paint or other deindividuating features. Of the 10 societies that were less
brutal towards their victims, 7 out of 10 did not change their appearance thus
supporting the deindividuation theory.
IDA
Research
has shown that there is a gender difference among men and women when under
deindividuated conditions therefore research into deindividuation involving
just one sex should be cautiously generalised as it may not be applicable.
Cannavale et al found an increase in aggression was obtained only in the all
male groups. Therefore males may be more prone to disinhibited aggression than
females.
Another
explanation coms from Bandura who believed that aggressive behaviour can be
learned through or by vicarious learning or direct experience. Learning by
direct experience is derive from skinners principle of operant conditioning.
Children witness many examples of aggressive behaviour at home and at school as
well as on television and in film. By observing consequences of aggressive
behaviour for those who use it a child gradually learns something about what is
considered appropriate/effective conduct in the world around them. Thus they
learn the behaviours through observation and they also learn whether when such
behaviour are worth repeated via vicarious reinforcement. Social learning
theorist emphasize that for behaviour to be imitated it must be seen as
rearding in some way, i.e it must be reinforced. Bandura claimed that for
social learning to take place individuals must be able to form a mental
representation of the aggressive behaviour and any anticipated rewards or
punishment that might be associated with it. If an appropriate opportunity
arise in the future, individuals will display the aggressive behaviour provided
the expectation of the reward is greater than the punishment.
There
is research to support this social learning from Bandura et al. They found that
children who observed a model being rewarded for displaying aggressive
behaviours towards the doll were more likely to reproduce the aggressive
behaviour they saw. Where as those children who saw the model being punished
for their aggression were less motivated to reproduce the behaviour. This
supports the claims that the expectation of reward influences the likelihood of
behaviour being performed.
A
strength of social learning is that it can explain inconsistencies in
aggressive behaviour. For example if
someone is aggressive and domineering at home but meek and submissive at work,
it means that they have learned to behave differently in 2 situations because
aggression in one situation brings you reward whilst aggression in the other
brings punishment.
A
weakness of the explanation is however that the biological explanation
contradicts the social learning theory, as high levels of the male hormone
testosterone have been cited as a primary causal agent in aggressive behaviour.
This casts doubts as to whether aggression is purely an aggressive behaviour.
AO2/IDA
Social
learning also can explain cultural differences. The ‘culture of violence’
theory ( Wolfgang and Ferracuti) propose that some cultures emphasize and model
aggressive behaviours whereas other cultures model non aggressive behaviours.
For example the Kung Sa! People of the Kalahari desert, aggression is rare
behaviour and !Kung San parents don’t use physical punishments as aggression is
devalued by society as a whole. Absence of aggressive models in !Kung San
culture further supports and explains how aggression is learned.
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